Privacy Policy
Who We Are
River City Warriors (RCW) is a premier martial arts academy dedicated to the physical and mental development of our students. We are committed not only to teaching self-defense but also to protecting your privacy and personal data with the highest standards of integrity.
This Privacy Policy outlines our practices regarding the collection, use, and disclosure of your information when you use our services, visit our facility, or interact with our website.
Information We Collect
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Information You Provide
Name, Email address, Phone number, Details you share in custom questions (for example: preferred program, age range, scheduling preference)
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Information Collected Automatically
When you visit our site, we may automatically collect: IP address and general location (city/region level), Device and browser type, Pages you view, time on site, and referral source, Interactions with our site (clicks, button taps, form starts)
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Users
We may receive aggregated demographic and interest information about site visitors and ad audiences when available, such as: Approximate location (e.g., city/region), Language, Age range, Gender, General interest categories.
This information is typically available only for users who have enabled ad personalization and/or provided the required consent, and it may be limited or withheld (thresholded) when user counts are low to protect privacy.
How We Use Information
Your data fuels the engine of our academy. We use the collected information to:
- Respond to inquiries and schedule free trial classes
- Provide customer support and communicate with you (by phone, email, or text)
- Improve our website, programs, and marketing
- Measure advertising performance (for example, whether an ad resulted in a form submission)
Cookies, Analytics, and Advertising
We may use analytics and advertising tools that rely on cookies or similar technologies. These tools help us understand traffic patterns and evaluate marketing results.
Access to personal member data is strictly limited to authorized personnel who need the information to perform their job duties (e.g., instructors checking medical alerts before sparring).
Third-Party Sharing
We do not sell your personal data. We share data only with necessary service providers such as:
Payment Processors
Secure transaction handling.
Waiver Systems
Legal liability management.
Communication Tools
Email and SMS notifications.
Your Rights
You retain control over your data. Under applicable privacy laws, you have the right to: